The application of management and business principles to promote and sell services and/or products is referred to as marketing management. Along with traditional marketing, the evolved version of the marketing management course covers digital marketing. Marketing management is critical for any organisation. Marketing is required in every area, including financial services such as loans and banking. Students who pursue BBA learn business operations and techniques as well as how economics works in the global marketplace. It aids students by providing practical management training that can assist them in adjusting to and working in large and small firms. The degree is also very rewarding in terms of salary packages, bonuses and perks, making it a popular career option.
Some of the subjects that are included in a BBA curriculum include:
- · Organizational Behaviour
- · Business Communication
- · Principles of Management
- · Marketing Management
- · Marketing Environment
- · Marketing Process
- · Targeting and Positioning
- · Product and Brand Management
- ·HR management
- · Finance management
- · Distribution Management
- · Pricing
- · Marketing Information systems
- · Consumer Behaviour
- · Marketing Research
- · Customer Relationship Management
- · International Marketing Management
A degree in BBA will teach you skills like management and decision-making. The benefit of completing a BBA programme is that you can work in any field, from IT to media to fashion to automotive. You can work in the private or public sector, as all jobs involve marketing. Marketing also teaches you how to analyses consumer behaviour in order to amend and append a company’s strategy.
What does BBA Marketing entail in India?
College students who have earned a marketing degree can pursue a job in sales as an executive or in research analysis. They are frequently required to produce a thesis or dissertation as part of the course, which will help them in their future studies. Every students have the option of pursuing a general or specialized master’s degree in business administration. You can work as a Chief Executive Officer (CEO) or Chief Operating Officer (COO) after completing your master’s degree (COO). The BBA degree from Himgiri Zee University, which isone of the Top BBA Colleges In Dehradun, teaches its students the most important aspect of being a marketing manager which is being a marketing manager, so he/she has to have a working knowledge of business strategies, tools, processes and technology and must have the calibre to adapt to new situations at work.
Some common job profiles after BBA are:
- · Sales manager
- · Promotion’s manager
- · Public relations manager
- · Advertising manager
- · Marketing manager
- · Marketing strategist
- · Brand manager
- · PR specialist
- · Marketing manager
- · Advertising professional
- ·Market analyst
If any of the above job roles is on your mind then it’s time you start looking for BBA forms from Himgiri Zee University. Filling out BBA applications on time is your first step towards a successful career. Students who complete BBA degrees from the Best BBA Colleges In Dehradun have several job opportunities in various sectors like – engineering, pharma, KPOs, market trading and real estate. Similarly, students can get their BBA in a variety of fields, including marketing, accounting, finance, human resource management, operations and many others.
For any queries regarding the admission process, eligibility criteria or BBA curriculum, write to us in the comment section below. Our admission counsellor will get back to you in no time.